Ready to Stop Starting Over?
You don’t need another diet—you need a system that actually supports you.
Pure Practice gives you the structure, guidance, and accountability to stay consistent—without restriction, guilt, or burnout.
✨ Try it FREE for 5 days
No pressure. No commitment. Just the chance to finally experience a program designed to meet you where you are—and help you move forward.

Why Diets Keep Failing You
If you’ve ever felt like no diet works—no matter how committed you are—you’re not alone.
That cycle of trying hard, seeing some progress, and slipping back? It’s frustrating, and I’ve been there too. But real change doesn’t come from another diet—it comes from changing your approach. So what’s really getting in the way? Let’s break down the hidden patterns that sabotage progress—so you can finally start changing them.
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Cravings
Intense urges for certain foods can feel impossible to ignore, often pulling you off track before you even realize it. They’re not just physical—they’re emotional and habitual, too.
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Emotional Eating
When food becomes a coping mechanism, it disconnects you from your goals and reinforces the habit of eating to escape rather than to nourish.
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Loss of Control
What starts as “just one bite” can quickly spiral, leaving you feeling powerless and disconnected from your intentions.
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Shame and Guilt
Afterward, you’re left with regret and self-blame—emotions that don’t motivate change, but instead fuel the cycle to start all over again.
It's not about trying harder—it's about trying smarter.
I know what it feels like to put in the effort but never see the results. No matter what I did, I never had the lean, ripped physique I wanted. I followed every fitness magazine tip, tried every "expert trick," and spent way too much money on supplements that promised big results.
It started to feel like the weight loss industry was built to rip me off. Even worse, every time I started a new plan, I struggled to stay the course. I’d see small progress, then fall off track, frustrated and convinced that maybe I just didn’t have the willpower.
Sound familiar? You’re not alone. The problem isn’t you—it’s the broken system of quick fixes, misinformation, and unsustainable approaches that keep people stuck in the same cycle. But there’s a better way.
You start a new diet with motivation, only to lose steam after a few weeks.
You see some progress, but then life happens, and you slip back into old habits.
You feel like no matter how much effort you put in, the results never seem to match.
You wonder if the problem is YOU.
I get it because I've been there.
Inside Pure Practice: Where consistency finally clicks
Pure Practice is built to solve the frustration of starting over—again and again. Inside, you'll find the structure, tools, and support you need to finally stay consistent. From customizable meal planning resources to expert coaching and a motivating community, everything is designed to help you stop second-guessing, start taking action, and build habits that actually stick.


Live Coaching 5x Per Week
Pure Practice offers live coaching five days a week, giving you consistent access to expert guidance and real-time accountability. It’s your space to ask questions, stay motivated, and get support—every step of the way.
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Meal Plan Template
Our customizable meal plan template helps you build a sustainable, goal-aligned eating routine without the guesswork. Already have a plan from a dietitian or previous coach? I’m happy to help you stick with it and stay consistent.

Calorie & Macro Calculator
Our calorie and macro calculators take the confusion out of nutrition by helping you understand exactly how much to eat based on your goals. It’s a simple, effective way to fuel your body with clarity and confidence.

Community Support
Inside Pure Practice, you’ll join a supportive community of people working toward the same goal—consistency. Whether you’re sharing wins, navigating setbacks, or just need a boost, you’ll never have to do it alone.

Veronica
Client Review
Working with Gerald has been a fantastic experience. He helped me lose 15 pounds within 12 weeks. As a new mom with extra baby weight and little time to spare, I was anxious to go on this weight loss journey, but Gerald made it very easy for me to follow and obtain great results!

Monica
Client Review
Gerald is a pleasure to work with! I lost over 20 lbs in 12 weeks working with him. He's professional and motivating. I like that he keeps it simple and is great at making you stay accountable. I'd recommend him to anyone ready to do the work.

Brad
Client Review
I’ve tried every diet out there, but nothing stuck—until Pure Practice. The coaching, the community, and the focus on consistency made all the difference. For the first time, I feel in control of my habits.
Choose Your Pure Practice Membership
Individual Membership
5 Day Free Trial
Then Just $59/month
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Full access to the Pure Practice program and meal planning tools
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Live coaching sessions 5x per week for accountability & support
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Weekly workout challenges and structured progress tracking
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Access to the Pure Practice community for motivation & shared success
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Evidence-based nutrition strategies tailored to your goals
Partner Membership
5 Day Free Trial
Then Just $99/month
Everything in the Individual Membership, plus:
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Two memberships for one price – any two people can join together
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Built-in accountability partner for added motivation and support
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Team-based progress tracking and goal-setting tools
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The power of community + partnership to help you stay committed